Brand, Design & Build
Concept Development
Since 1991, we've helped hundreds of local, global and national brands and businesses build iconic consumer destinations that match their corporate goals and visions.
The Creators of the
Brand, Design & Build Method
Branding, Design & Build – An expansion on the efficient Design & Build Construction process, we created this unique and innovative process specifically for new companies with aggressive growth plans who put a large emphasis on the overall consumer experience.
In businesses that cater to the public the customer experience can make or break any business. From Cannabis Dispensaries, QSR / Fast Food Franchises to Retail businesses and more – no matter what industry you are in, the customer experience is the most important aspect of your businesses longevity and overall success in the market.
GTA General Contractors – along with our expert Branding & Interior Design team are here to provide our many years of combined commercial & brand development experience to high-growth businesses across Ontario.
What's Included?
Branding
Branding - A way of distinguishing yourself from the competition and clarifying what it is you offer that makes you the better choice. Your brand is built to be a true representation of who you are as a business, and how you wish to be perceived. There are many areas that are used to develop a brand including advertising, customer service, promotional merchandise, reputation, and logo. All of these aspects work together to create one unique and attention-grabbing professional profile.
Interior Design
Interior design - a fusion of art and science with the goal of enhancing the interior of a building to achieve a healthier and more aesthetically pleasing environment for employees, customers and visitors. An interior designer is someone who plans, researches, coordinates, and manages such enhancement projects. Interior design includes conceptual development, space planning, site inspections, programming, research, communicating with the stakeholders of a project, construction management, and execution of the design.
Construction
GTA General Contractors is a highly specialized team of general contractors dedicated to providing quality and exceptional commercial general contracting services across Ontario. Our experienced team of construction project managers, architectural staff, designers, sales consultants and site supervisors are here to ensure your commercial project are completed to your exact specifications – on time and within budget.
Our process
How Does it Work?
The traditional approach for a business consists of the appointment of a branding team, than an interior designer, architect and finally the appointment of a general contractor to complete the construction of the space. Working with multiple points-of-contact can begin to develop a wide variety of issues from no communication, over-inflated costs, to confusing store layouts and more!
The Brand, Design & Build route changes the traditional, and often lengthy process to make the commercial development pipeline more streamlined and efficient while keeping your core interests at the forefront. Our process answers your wishes for a single point of responsibility in an attempt to reduce risks and overall costs.
This process takes into account your overall budget and financial capabilities and allows us to build you the highest-quality space for your available budget. By utilizing our in-house Value Engineering services and working hand-in-hand with our Branding & Design partners to specify and use economical and quality solutions to design and develop the highest quality space for your available budget – giving you more for less!
The Complete Process
- Step 1: Brand Strategy, Brand Identity and Style Guides
- Step 2: Interior Graphics, Art & Signage Design
- Step 3: Interior Design Planning, Development & Digitalization
- Step 4: Architectural Drawings & Building Permits
- Step 5: Final Pricing & Construction Documents
- Step 6: Facility Construction & Project Management
- Step 7: Completion & Project Handover
Quick Process Breakdown
Step #1
Brand Strategy, Brand Identity and Style Guides
A process to define the brand approach: brand values, statement of differentiation, brand personality and archetype. This is a collaborative process, the foundation for a holistic experience - all creative work will build on it to achieve consistency. The designer will create basic standards (brand book) with the new visual identity and grow the brand’s visual language with the definition of a color palette and fonts first.
Step #2
Interior Graphics, Art & Signage Design
The brand designer will visit the first location to take initial measurements and review the exterior traffic flow. The brand designer will work with the interior designer to identify the areas of focus for the environmental graphics and art. Areas of interest will be defined on a sample floor plan - presented and reviewed with the client.
Step #3
Design Planning, Development & Digitalization
The designer will document existing site conditions with measurements and photographs and note any discrepancies with the as-built floor plans. The site then gets mapped out into a 2D program for drafting. The designer will develop a floor plan with the client that balances ambitions for retail space, customer experience, and back of house/operational requirements. The designer will provide a new look for the store through a concept presentation that combines your brand story with the customer experience and translates it into the built environment.
Step #4
Architectural Drawings & Building Permits
The team of consultants will work together to create a set of stamped drawings for the building permit. An Electronic Submittal of permit drawings to the city including application for a zoning certificate
Step #5
Final Pricing & Construction Documents
Final set of drawings will be sent to the Contractor for final pricing and construction scheduling. Any value-engineering will be considered in relation to the budget provided.
Step #6
Facility Construction & Project Management
Once Architectural Design & Plans have been confirmed, GTAGC will coordinate permit drawings submission to the city in order to secure all required building and construction permits. GTAGC will appoint a project manager to oversee the complete build out phase and act as the main point of contact with all involved parties.
Step #7
Completion & Project Handover
As built drawings will be created and provided to consultants and any inspector as required. PM will request, coordinate and service all final city and ESA inspections and passes needed for closeout. GTA General Contractors will provide a general site cleaning upon all work completion and handover space to the client.
Areas we provide Our
Branding, Design & Build Services
- Toronto / GTA
- Mississauga
- Richmond Hill
- Oakville / Burlington
- Barrie / Simcoe County
- Ottawa & Area
- Belleville
- Scarborough
- London
- Kitchener / Guelph / Cambridge
- Niagara Falls / St. Catherines
- Newmarket / Aurora
- Kingston
- Peterborough
Let Us Help you Build your Business!
Contact us to speak with a Branding, Design & Build Expert today!
